28 Litsea: Small-Batch Natural Skincare Inspired by Aromatherapy
28 Litsea is a woman-owned, Boston-based artisanal skincare brand specializing in clean, small-batch lip and body care. Founded by Christine Cunningham, a former school counselor turned cosmetic formulator, the brand creates handcrafted beauty products inspired by the connection between skincare, aromatherapy, and whole-body wellness.
Founded in 2018, 28 Litsea grew from Cunningham’s personal experience with fragrance-triggered migraines and her desire to create naturally scented products without relying on synthetic fragrances. The brand was originally launched in 2010 under the name Splurge Skincare before evolving into 28 Litsea, a name and identity that better reflect its refined, botanical-focused formulas.
The Story Behind 28 Litsea
Christine Cunningham’s journey into natural skincare was deeply personal. Her experience with fragrance sensitivity inspired her to explore essential oils, botanical ingredients, and natural formulation techniques as alternatives to conventional fragranced body care.
Through 28 Litsea, Cunningham created a collection centered on simple, sophisticated formulas made in small batches. The brand reflects her belief that beauty products should not only care for the skin but also contribute to a more mindful and enjoyable daily ritual.
A Mind-Body Approach to Clean Beauty
28 Litsea embraces the idea that skincare is connected to overall well-being. The brand believes that what we put on our bodies deserves the same consideration as what we put into them, creating products that combine nourishing skincare ingredients with the sensory benefits of aromatherapy.
Each formula is handcrafted with carefully selected plant oils, natural butters, and pure essential oils. The collection is made without synthetic fragrances and focuses on botanical ingredients that provide both skincare benefits and naturally derived aromas.
Natural Ingredients & Thoughtful Formulation
The 28 Litsea collection is built around a carefully selected combination of plant-based ingredients. Natural oils and butters help condition and moisturize the skin, while pure essential oils create distinctive aromatic experiences.
This ingredient philosophy makes 28 Litsea an appealing choice for those looking for clean body care with a more natural approach to fragrance. Rather than overpowering synthetic scents, the brand uses botanical aromas to create subtle, sophisticated self-care rituals.
Sustainable & Cruelty-Free Beauty
28 Litsea is committed to more conscious beauty practices and is registered with PETA’s Beauty Without Bunnies program. The brand also incorporates thoughtful packaging choices, including post-consumer recycled jars and Miron Glass bottles designed to help protect botanical ingredients from light exposure.
These choices reflect the company’s broader commitment to creating beauty products that are mindful of both people and the planet.
The Meaning Behind the Name
The name 28 Litsea is inspired by litsea essential oil, a refreshing botanical oil known for its bright, citrusy aroma. The ingredient captures the uplifting and natural character of the brand while connecting its identity directly to the world of aromatherapy.
Signature 28 Litsea Products
Among the brand’s best-known products is its award-winning Melted Balm, a versatile formula designed to provide nourishing care while creating a soothing sensory experience. 28 Litsea also offers its Top Note Body Oils, including Wild Citrus, Almond Bean, and Falliage, which combine body care with botanical aromatherapy.
These products are designed to turn everyday moisturizing into a more intentional ritual, pairing nourishing plant oils with beautifully layered natural aromas.
Why We Love 28 Litsea
28 Litsea offers a thoughtful alternative to conventional body care by bringing together clean ingredients, small-batch craftsmanship, aromatherapy, and sustainable packaging. Founded from a deeply personal desire to create better fragrance and skincare options, the brand has developed a distinctive collection that feels both sophisticated and grounded in nature.
For anyone searching for natural body oils, botanical skincare, clean lip care, essential oil-infused body care, or aromatherapy-inspired beauty, 28 Litsea offers a beautiful way to make everyday self-care feel more intentional.
Discover 28 Litsea
Explore 28 Litsea and discover handcrafted lip and body care made with natural butters, plant oils, and pure essential oils. From nourishing balms to aromatic body oils, each product is created to bring together effective skincare and the restorative experience of a mindful daily ritual.